A longtime supporter and advocate for service men and women, multi-Platinum country singer-songwriter Brantley Gilbert joins Kubota Tractor Corporation and Farmer Veteran Coalition (FVC) on National Farmer’s Day to honor five recipients of new Kubota equipment as part of the 2020 “Geared to Give” program. Recognizing their current and past U.S. military service and their continued service to their communities through farming, recipients and their families were invited to join Gilbert on his farm in Alabama for a special ceremony and a private performance. Watch a recap of the ceremony and performance HERE.
“We wouldn’t have the abundance or variety of food we have today without our nation’s farmers,” said Gilbert. “I’m honored to be able to share in this effort with Kubota and FVC, and to pay tribute to all our active military and especially to these five veterans who have served our country once in the armed forces and who continue serving their communities today through farming.”
“It truly is the American dream for many – and certainly those returning or starting a new career in farming – to become a self-sufficient farmer, with the right mix of equipment, drive and determination to make tending to the land your life’s work,” said Alex Woods, Kubota senior vice president of sales operations, supply chain and parts. “Kubota is proud to work with FVC and with Brantley and his team to recognize the 2020 recipients and help us power and empower them with the right equipment to help them achieve their dreams.”
“Helping veterans achieve self-sufficiency in farming communities across the country is one of the greatest joys of our work,” said Jeanette Lombardo, Executive Director of FVC. “We’re extremely grateful to continue working alongside Kubota to deliver the right mix of much-needed equipment to take our veterans’ farms to the next level; it’s truly the greatest gift, particularly for farmers just starting out.”
Prior to the postponement of his 2020 Fire’t Up Tour, Gilbert partnered with FVC to purchase a selection of products for catering on each concert stop, spotlighting the value locally sourced meats, dairy and produce can make on each community.
A first for a country music tour, Gilbert’s catering partner, Taste Event, worked with local farmers in 14 cities to create a farm-to-catering approach for the tour's footprint. Farmers and their families furnishing the food were invited to share their stories, dine with the tour, meet Gilbert and stay for the show. Gilbert also partnered with Musically Fed, a non-profit that distributed excess food each night to organizations tackling hunger in each market.
On Oct. 2, nearly one year since the release of his fifth album, Gilbert delivered Fire & Brimstone (Deluxe Edition), featuring two new songs including current single “Hard Days” and reflective ballad “Old Friends,” written after the unexpected passing of Gilbert’s friend and crewmember Al Ditch. Listen to Fire & Brimstone (Deluxe Edition) HERE.
About Brantley Gilbert
With back-to-back Platinum albums and a grassroots following millions strong, Brantley Gilbert’s music has been shared, covered and adopted as the soundtrack to Saturday night and Sunday morning by audiences around the world. The Georgia native who started as the defiant life-of-the-party can still go ‘til sunrise, but he’s also emerged as something far greater: the leader of a massive tribe of hard-working, fun-loving believers for whom electric guitar-shredding, rapping, and twang can go hand-in-hand-in-hand. They call themselves the BG Nation, and when the BG Nation watches Gilbert on a stage, they don’t just see a star. They see themselves. Seven No. 1 hits punctuate his career: “Country Must be Country Wide,” “You Don’t Know Her Like I Do,” CMA Awards Song of the Year nominee “Dirt Road Anthem,” “My Kinda Party,” RIAA 5x Platinum-certified “Bottoms Up,” “One Hell of an Amen” and collaboration with Lindsay Ell “What Happens In A Small Town.” Gilbert’s landmark record Just As I Am clinched the 2014 American Music Award for Favorite Country Album. Earning praise from the New York Times, NPR, American Songwriter, and more, Gilbert has mined a rich vein of conflict between the party and the pew on all of his albums. Instead of toiling in limbo, unable to enjoy good times for fear of Judgment Day, Gilbert fully lives––rowdy friend, man of faith, devoted husband, smitten new father––just as he is. FIRE & BRIMSTONE, out now via The Valory Music Co., is Gilbert’s most mature and complex exploration of his world to date. His current single “Hard Days” is available everywhere now, and featured on the newly released FIRE & BRIMSTONE (DELUXE EDITION). For additional information, visit BrantleyGilbert.com or follow him on Instagram and Twitter @BrantleyGilbert and on Facebook @
About Kubota Tractor Corporation
Kubota Tractor Corporation, Grapevine, Texas, is the U.S. marketer and distributor of Kubota-engineered and manufactured machinery and equipment, including a complete line of tractors of up to 210 Gross hp, performance-matched implements, compact and utility-class construction equipment, consumer lawn and garden equipment, hay tools and spreaders, commercial turf products and utility vehicles. Kubota’s “Geared to Give” program is in partnership with the Farmer Veteran Coalition to provide financial support and donated Kubota equipment to U.S. military veterans pursuing a future in farming. For more information, visit
About Farmer Veteran Coalition
Based in Davis, Calif., Farmer Veteran Coalition (FVC) is a national non-profit whose mission is mobilizing veterans to feed America. FVC works to develop a new generation of farmers and food leaders and expand viable employment and career opportunities through the collaboration of the farming and military communities. Through grants, mentorship, and peer collaboration , FVC supports active duty and veterans embark on careers in the food and farming industry, recognizing that agriculture offers purpose, opportunity, and physical and psychological benefits. For more information, visit farmvetco.org.